Decision Tree is a feature in C-clone that allows user to select Gain and Volume of unique users from an audience to target specific users
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1- Select a Cclone segment then click choose one point on a the graph one point (Volume of Unique Users and Gain)
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Positive Segment =Sum of “% Target” points in red (1.09+2.06+1.06+1.08 = 5.29)
number Volume of Unique Users = Sum of “Volume Target” points in red (140+59+73+6 = 278)
performance Performance index = top figure in red (32.33; 7.23; 17.31; 1.40)
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For the first segment, the strongest explanatory variable is that they most probably have a psychotherapy (>=0.5 index)
3- Audience can be saved (and will be available in Audience monitoring)
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Keep label of the audience created automatically. The pattern of the label is standardized
Illustration:
Cclone main segments label = test
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«4» is the second point of the abacus, starting from the left
« UU 4.39 » means 4.39% of the Negative segment
« G » is the expected performance = Gain