General settings

Open

Account Catalog

Feature to push audiences to other DSPs (for admin and internal use)

Demographic breakdown

Open

Information of Top 20 Clusters, Gender, Age, Income, Education On Selected Segment or Custom segment

Frequency

With Frequency, WAM will be counting the number of times a user entered a custom segment.

ex = "how many users went more than 3 times in the section News of my website on last week period ?"

3rd party quantile

3rd party surf intensity

Accuracy mode = On-real time user volume

Bootstrap & Push of stock

Cross Device

Identify user with multiple devices

2 options

Client based Metrics

Deterministic data from client CRM (data from client - CRM data)

CRM Pool Based Metrics

Deterministic data from client CRM of all client that accept to share its CRM (data from client - CRM data)