Positive event

(variable to explain) to select the targeting parameters to be considered by the algorithm for the creation of the clone

Negative event (Universe)

(explanatory variables) characterizes the group of internet users that will be scored against the parameters selected in the positive segment

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cClone Mode

Clusters Only

No Socio-demo behavior

Versioned profile

profile that already exist

Mini bucket

Volume of cookies to create scoring tree

Algorithm parameters

The depth of the scoring tree, i.e. the branches of the tree that will highlight the best explanatory variables for a score

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Key values meaning in Iframe

 ref = if In Iframe, it is consulted page, if not in Iframe, it is previous page seen

url = encodeURIComponent(document.URL); so actual url

http_referer it is HTTP_REFERER  so should be previous page....except if code/tag is in Iframe ...

request_url is supposed to use parameter d.d

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